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What's the State of Dietary Supplement Packaging in 2023?

Dietary supplements packaging

The pandemic disrupted supply chains, resulting in packaging troubles for makers of dietary supplements. These challenges linger, so brands must be flexible and find the right partner for packaging solutions, according to an article in Nutritional Outlook.

“Nutraceutical — and pharmaceutical — products require a full range of packaging components and materials, including glass, rigid and flexible plastic polymers, cotton, desiccants, and metal,” says Bill Fullerton, Branch Manager at Berlin Packaging. “This variety can add complexity when it comes to the supply chain.”

One of the most significant challenges for nutritional products was a shortage of heat induction liners used in closures to provide a hermetic seal, notes Fullerton. To avoid potential future shortages, Fullerton says that manufacturers made considerable investments to increase capacity, resulting in an oversupply of many components.

This oversupply comes at a time when survey data from the Council of Responsible Nutrition indicate consumers are buying slightly fewer supplements, with usage returning to pre-pandemic levels. In this environment, “having the right packaging supplier partner has never been more important,” says Fullerton.

Berlin Packaging “closely monitors resin and raw material costs, ocean freight conditions, and global and domestic transportation rates,” says Fullerton. The company also shares market dynamics and supply chain intelligence with its customers, working with them to find cost-saving solutions.

Because of Berlin Packaging's strong global presence and thousands of supplier partners around the world, “we are successfully sourcing cost-effective and timely packaging solutions for our nutraceutical customers,” says Fullerton.

Contributor: Robert Swientek
Date: February 8, 2023

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