Berlin Packaging Elevates Packaging-Buying Experience with New E-Commerce Website

Robust site offers wide offering and low prices, all supported by Berlin Packaging’s powerful services and service levels

By: Berlin Packaging Specialist
Date: October 20, 2019

Berlin Packaging Elevates Packaging-Buying Experience with New E-Commerce Website

Berlin Packaging, the world’s leading supplier of plastic, glass, and metal containers and closures, announces the launch of their new website offering a depth of products and services previously unseen in the industry. The all-new adds an expansive e-commerce store – with thousands of popular, competitively priced, in-stock packaging options – to information about Berlin Packaging’s unique business model, no-charge service divisions, and track-record of execution.

“Our upgraded website makes it easier for us to attract, engage, and thrill customers of all sizes, from startups to Fortune 500 enterprises. Buyers of packaging can easily browse and purchase a wide selection of containers and closures, request samples, or request a quote or meeting with one of our packaging consultants,” said Andrew Berlin, Chairman and CEO of Berlin Packaging. “Indeed, our new website is backed by our tremendous network of more than 200 sales professionals and 800 service and supply-chain experts around the world. Everything we do is oriented to increasing the bottom line of our customers, and our online channel is a continuation of this mission.”

Packaging Solutions for All Buying Needs and Occasions offers more than 11,000 popular packaging items. Buyers looking for convenience quantities can shop and purchase items directly from the website. And shoppers now enjoy online prices that are up to 30% lower than what was shown on, Berlin’s catalog division that has served the marketplace for 80 years.

Buyers looking for larger quantities or repeat purchases can request a customized quote through the website. And Berlin Packaging offers much more than what is merchandised online. The company supplies every type of rigid packaging – from stock packaging sourced from around the world to custom packaging that brings imagination to life – along with package design, sourcing, quality consulting, and financing services. Visitors to the new website can request meetings to engage more deeply.

Integrated Supply Chain with Unparalleled Execution
The website upgrades are backed by Berlin Packaging’s powerful supply chain and fulfillment capabilities. The company continues to add to its warehousing footprint to support its 98% same-day shipping promise for online and convenience quantity orders, which are shipped from multiple locations across North America including Berlin’s newly-constructed 305,000-square-foot facility in Lockport, IL.

The company also reports on-time delivery and has achieved 99+% on-time accuracy every month for more than 14 years. Last year, Berlin Packaging shipped 4.6 billion items with this level of precision.

Online Features Found Only at
The updated has numerous exclusive and enhanced features to save packaging buyers time and money, including:

  • “Name your own price” Deal Room – Customers enter into virtual negotiations to make an offer to purchase top-tier containers at their preferred price.
  • Online Custom Label Creator – For emerging brands or convenience quantities, customers select from professionally-designed templates or provide their own artwork to receive peel & stick sheet labels.

Berlin Packaging’s online customers can access their e-enablement portal, which has account information and functionality including order and shipment status, order history, one-touch re-ordering, future orders entered, credit details, technical drawings, and more. and the Freund Container & Supply brand are being retired as part of this new launch. The entire team that has supported Freund Container is continuing with the business, just under the Berlin banner.

“By combining Berlin Packaging and Freund Container, we’re lifting the customer experience to the next level and providing superior, unprecedented value,” said Chris Hiller, Vice President and General Manager of Online Business for Berlin Packaging. “The whole Berlin team is excited for customers to see how our new website dovetails with everything else our company offers. And we have many more enhancements still to come.”