Berlin Packaging Completes Acquisition of Novio Packaging

December 5, 2019

Berlin Packaging today announced it has completed its acquisition of Novio Packaging, a Netherlands-based supplier of plastic packaging with expertise in personal care, pharmaceutical, food, and sports nutrition verticals. The addition of Novio Packaging to Berlin Packaging’s existing European companies, comprised of specialty glass market leader Bruni Glass, closure experts Bruni Erben, and four other companies acquired in 2019, creates the continent’s first packaging supplier for all markets and substrates. Berlin announced a definitive agreement to acquire Novio Packaging on October 29, 2019.

The combined company will end 2019 with annual sales in excess of $1.5 billion, 130+ sales and warehouse locations across North America and Europe, and a portfolio of more than 40,000 glass, plastic, and metal container and closure items. Both companies have been growing multiples faster than the overall packaging market, possess solid operational backbones, including ISO 9001 certification, and enjoy strong relationships with a combined 45,000+ customers.

Novio’s customers can now leverage Berlin Packaging’s specialty glass expertise, income-boosting services, and world-class design studios on two continents including Studio One Eleven, the in-house innovation consultancy, offering complete structural package and brand design, and the Bruni Glass Innovation Center’s custom lineup of 3,000+ premium glass SKUs.

Berlin Packaging’s customers can now take advantage of Novio Packaging’s strong norther European footprint, expansive plastic offering, significant expertise in key market verticals, thousands of bespoke packaging solutions, and sustainability leadership.

Suppliers to both companies benefit by tapping into the combined company’s 250-person sales force and coverage on four continents. This team, in conjunction with regular marketing efforts, targets every market that uses rigid packaging, including food, beverage, wine and spirits, pharmaceutical and nutraceutical, personal care, CBD and cannabis, household care, and industrial.

“As with our company, Novio Packaging’s strong performance is a testament to their creative solutions, strong supply chain, and emphasis on exceptional customer service,” said Michael Grebe, Executive Chairman of the Board of Berlin Packaging. “By combining

the strengths of both companies, this acquisition helps us meet our high growth goals and solidifies our position as the largest, most comprehensive, and most customer-focused rigid packaging supplier on two continents.”

“I am so proud of the Novio Packaging and the work we do every day to provide packaging and expert advice to our customers,” said Erik Trum and Marck Jansen, the Founders and Managing Directors of Novio Packaging. “This is a case of getting bigger and better, accelerating our growth as well as Berlin’s, and building a stronger company that can serve the widest possible range of packaging needs.”

All employees and locations are being retained. Novio Packaging’s leadership, including Jansen and Trum, are continuing in their roles.

Novio Packaging now operates as Novio Packaging, A Berlin Packaging Company.