Pet & Vet

The relationship between pets and their owners has driven consumers to make purchases beyond the basic necessities to include toys, treats, nutritional supplements, and hygiene products. Consumers have an elevated expectation of quality and image when selecting the perfect product for their animal companion.

 

 

Boost Your Shelf Presence

Consumers are being bombarded with product choices at specialty pet stores and supermarket aisles. This makes it essential for your product to stand out among the crowd. Recent trends show that the pet owners have the same expectations when purchasing products for their pets when compared to shopping for themselves. Having the right functional traits can make your product more marketable to pet owners.  Ease of use, reclosability, and dispensability are characteristics that are important to consumers.

 

Berlin Packaging is experienced how to use these packaging traits to create a unique experience that does more than house your product, but also creates a fresh interaction between your product and your consumers.

 

 

Bag the Bag: Rigid Packaging Advantage

Though bags and pouches are an economic packaging choice, they limit the overall marketability when compared to rigid packaging. Rigid packaging is brand friendly, has greater shelf appeal, and provides greater functionality than flexible packaging.

 

Furthermore, market research shows that consumers prefer products packaged in rigid packaging when compared to products in flexible packaging. Rigid packaging also is more durable than flexible packaging. It protects the product from outside moisture, rodents, wet conditions, and shipping damage.

 

Berlin Packaging can help you bag the bag and improve your product’s marketability, while still maintaining acceptable profit margins.