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With 18% of the consumer goods market belonging to Private Label, branded products are continuing to battle their private label counterparts. However, all is not lost for branded products. Read More
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Written by Gretchen Hildebrandt

Sr. Marketing & Business Development Analyst

More Articles By Gretchen Hildebrandt

October 21, 2011 | Innovation, Private Label
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The Private Label segment continues to provide a very tough competitive environment for the CPG brands. The consumer is calling the shots and voting with their grocery purchases. Read More
June 27, 2011 | Design, Private Label
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